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Trends Shaping the Health Economy: Telehealth

 
This study presents a longitudinal analysis of the ways in which Americans utilized telehealth from March 1, 2020, through November 30, 2021, using a variety of claims and consumer datasets. The study examines telehealth according to the laws of economics, concluding that when given a choice, the vast majority of patients prefer in-person care; and the total addressable market for telehealth is less than 1% of the health economy.

Among the study’s key findings was that only 25.6% of Americans utilized a telehealth modality during the pandemic under the broadest definition of telehealth (i.e., audio-video, audio-only, chat, etc.).

 

Total Addressable Market (TAM) for Telehealth Post
 
 
"While each data story stands on its own, the connectedness between the stories provides greater context. Each story will resonate differently based on your respective vantage point, but I encourage you to read the report in order.”
 – Sanjula Jain, Ph.D.
SVP, Market Strategy and Chief Research Officer
Service Line Intelligence - Digital Health

Dive Deeper into the Latest Findings with Service Line Intelligence | Digital Health

 

The drastic increase in digital health utilization during the peak of the COVID-19 pandemic led to the rapid pursuit of expansion strategies, without a clear picture of what future demand will be, who utilizes digital health, where utilization is concentrated or how patients prefer to access healthcare services.

Service Line Intelligence | Digital Health is a premium subscription that provides a comprehensive overview of demand, supply and yield at the national, market and organizational level.

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Related Findings

 
 
Figure 1_03.20.22-1

How Soon Will Too Much Telehealth Supply and Too Little Demand Reach a Low-Yield Equilibrium?

To complete our “deep dive” into the Telehealth Trends Report over the last few weeks, we decided to look beyond what has happened and focus on what will happen.

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Figure 1_03.16.22-TWC-1

Policymaking Considerations Emerging from the 2022 Telehealth Report

Part Two: The relationship between broadband access and telehealth adoption

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Figure 1_03.13.22-1

Telehealth for Behavioral Health Is a Substitute From Both a Clinical and Financial Perspective

A key finding from our Telehealth Trends Report is that, according to the laws of economics, telehealth is only a “substitute good” for Behavioral Health...

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TAM 3_6_2

How Soon Will Too Much Telehealth Supply and Too Little Demand Reach a Low-Yield Equilibrium?

Every business is ultimately beholden to the total addressable market (TAM), regardless of the...

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Figure 2_03.02.22_TWC

Policymaking Considerations Emerging from the 2022 Telehealth Report

Part I: The application of the Pareto Principle to legislative and regulatory telehealth proposals

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Figure 1_02.27.22

A Closer Look - Trends Shaping the Health Economy: Telehealth

It is well established that telehealth utilization increased exponentially in the face of the...

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Figure 1_03

Telehealth’s Total Addressable Market is Smaller Than Advertised and Continues to Decline

Every business is ultimately beholden to the total addressable market (TAM), regardless of the nature of the good or service...

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Relatedresearch2

Variation in Downstream Share of Care Suggests Need for Greater Care Coordination Across Access Points

The most important question for a health system to consider is whether its goal is to be...

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relatedresearch3

Telehealth as a Substitute Good for Medicaid Beneficiaries

As a health economist, I am interested in the ways in which certain medical services constitute a “substitute good” for other medical services...

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relatedresearch4

Rate of Telehealth Decline from 2020 to 2021 Inconsistent Across States

Last week, HHS’s Office of the Assistant Secretary for Planning and Evaluation (ASPE) released a report analyzing Traditional Medicare Part B telehealth utilization in 2020.

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The Compass logo_04.25.22

The Compass is a weekly research publication led by our Chief Research Officer, Sanjula Jain, Ph.D., that explores data-driven trends as a guide to the increasingly complex and competitive health economy.

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